Wednesday 18 January 2017

Why Snapchat king Bobrisky is definitely Nigeria’s Kim Kardashian

Two years ago, the mention of the name Bobrisky would have been met with nothing more than a blank stare, as he was still just Idris Okuneye, a regular kid from the block.
Fast forward to 2017 and this 25-year-old University of Lagos graduate that can still barely compose a complete and correct sentence is the king of social media, a status he achieved with almost no help at all.
When he is not twerking on Snapchat, he is marketing his skin-bleaching cream or talking about his faceless ‘bae’.
This young man has managed to garner the anger of thousands of Nigerians who insist he deserves to be arrested following the law that says homosexuals should be locked up for 14 years.
Kim Kardashian, on the other hand, rose to fame with the help of a less-than-captivating sex tape. Since then, she has proceeded to earn millions of dollars and fans by showing us every single part of her perfect body from every angle possible.
She is one of the most talked-about women in the world today, thanks maybe to her beauty and ability to constantly shock. While many love to hate her, she continues to thrive, garnering more wealth for herself, paving the way for her sisters, which has made them some of the world’s wealthiest sisters.
Not a day goes by where Kim is not in the news. Her disappearance from the public eye, which many thought would make her less newsworthy had almost the opposite effect as everybody wanted to know what she was up to while in hiding.
Any observant reader would have noticed the amount of hate comments her stories usually receive. ‘Stop talkiing abut this tramp’ ‘she’s a hoe, she deserves it’ are some of the regular comments one would always expect from any story that has Kim as the lead image.
Despite all of this, she has over 90 million Instagram followers and almost 50 million on twitter, which happens to be one of the major sources of her wealth.
Bobrisky, while still very far from Kim’s celebrity status, has in a short time, become one of the most talked-about characters on social media and everyone just loves to hate him.
Each Snap of his gets thousands of viewers, a feat very few celebrities in the country can boast of, Instagram posts that have anything to do with his name get loads of views and comments, same as Twitter and every other social media platform.
‘He is gay, lock him up’, ‘this dirty bleached idiot’ are some of the regular comments the Snapchat king’s stories receive on a daily.
Despite being an ‘idiot’, the bleaching cream expert is already making money via his social media pages as he recently announced that his Snapchat page was now open for paid adverts, an opportunity any wise marketer would jump on seeing how many views his snaps get.
Whether we like it or not, just like Kim Kardashian, Bobrisky is a name we will be seeing for a very long to come so we might as well get used to it.

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